David van Zeggeren
40%strategist60%enabler100%focussed on making
change actually happen.
After more than a decade working in business, brand and digital consultancy, I’m currently using my expertise to help small companies (3–50 people) and new initiatives flourish.
With strategic advice on business, culture and operations, and by leading the implementation of change with conviction and compassion.

I’m here for…
I act as an advisor, helping founders turn ambition into a clear strategy and a tactical plan for execution. I’ve done this with companies such as TodayTomorrow and Mimotica.
I act as a kwartiermaker and programme manager, taking an idea from ambition to something tangible, organised and ready to thrive. I’ve done this with organisations such as De Correspondent and Allard Pierson.
I act as a guide: from understanding whether the model is a good fit, to defining the design and implementing it in practice. For this work, I partner with We Are Stewards.
Overview
- Today
- Independent advisor, change agent and programme lead working with smaller companies and ambitious new initiatives, including Mimotica, FabFilter and Allard Pierson.
- Perennials
- Co-founded together with Julie Donders: a collective to support startup founders with the strategy, structure and steady hands to break through against all odds.
- Eidra
- Expanding consultancy capabilities and building new companies within the group.
- Kryha
- Building a new business unit for a mission-driven blockchain startup.
- The Correspondent
- Helped take The Correspondent to the US, including its international crowdfunding campaign.
- Momkai
- Senior project management, then Managing Director / Growth Director — business development, strategy, brand, culture and operations.
- Fabrique
- Project management and digital products for organisations including Rijksmuseum and IKEA.




